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Making Colorado

 

An introduction to the new Making Colorado branding effort. Making Colorado is the most inclusive, collaborative and ambitious branding effort ever undertaken by a U.S. state. Rather than hiring an individual branding agency to define who we are, we're tapping into the energy and expertise of individuals across the state with an innovative discovery process, collaborative positioning phase and inclusive identity creation, to build a brand for Colorado, by Colorado.

Learn More At: http://makingcolorado.gov/