State of the State 2012 - The Colorado Production Industry
By Richard J. Schneider
As the economy creeps upward, slower than most of us want, as expanded film incentives roll into place, where is the industry today, and where is it going?
These and other issues were discussed during the Colorado Film and Video Association's Second Annual State of the State event, held in Denver’s historic Mayan Theater Sept. 19, 2012. The gathering sought to frame the production industry as it stands today in Colorado, and take a look over the horizon to see what might be down the road.
The panel consisted of Anne Macomber, creative Director at CCT Advertsing; Joel Pilger, president and founder of Impossible, a brand-building production company; Tim "Stuntman" Territo, of Telluride On Site Productions; Kiowa Winans, who partners with writer-director husband Jamin Winans at Double Edge Films; and Donald Zuckerman, Colorado Film Commissioner and director of the Colorado Office of Television Film & Media (OFTM). Drew Repp, OFTM’s Program Manager, served as moderator.
Things do seem a bit brighter, especially with the new 20 per cent state production incentive in place. The future appears to be more hopeful. But many challenges still face the production industry in Colorado.
The current marketplace demands creativity both in budgeting as well as the finished product. But then we have been hearing about doing more with less for some time now.
Clients come in with “wildly unrealistic expectations,” said Macomber. Telling her firm that they “want all the same stuff for last year and we're slashing your budget by $250,000."